Martin De Saulles
Writer. Analyst. Lecturer
I research and write about innovative uses of data in the public and commercial sectors. My focus is on data-driven business models and how companies are using data to build new products and services as well as for competitive advantage.
I’ve written several books on the subject as well as reports, articles and papers in professional, academic and business publications.
I also teach several courses on innovation and marketing at the University of Brighton.